The Emergence of Communication Intellectual History in Sukhothai and Ayutthaya Kingdom of Thailand

  • Laddawan Inthajakra Faculty of Mass Communication, Chiang Mai University
  • Apipa Prachyapruit Faculty of Education, Chulalongkorn University
  • Supang Chantavanich Faculty of Political Science, Chulalongkorn University
Keywords: Communication, Intellectual History, Kingdom of Thailand

Abstract

The article on “ The Emergence of Communication Intellectual History in Sukhothai and Ayutthaya Kingdom of Thailand” is a part of research on “ The Intellectual History of Communication in Thailand” . This paper presents the emergence of new things in communication intellectual history of Thailand in both kingdom. The research methodology was a qualitative research using a concept of genealogy approach.

The study found that the “ Foundation of Communication Episteme” in Sukhothai and Ayutthaya Kingdom emerged various types of communication and most of roles of communication were formal power of rulers in order to “produce, create, or construct knowledge” by emphasizing on “prohibition, classification, and exclusion” according to social power and context of such period. Rulers from royal institution excercise power through interpersonal communication both in daily life and formal communication in public. nIn Sukhothai Kingdom, there was a common faith of “Ban – Muang” (household – city) in an ancient Siam, under an Absolute Monarchy. The kings and elites had a power to construct social reality or knowledge both verbal and non-verbal language by a faith, norm, culture, power, and social context through some types of interpersonal communication ( face-to-face) , public ( formal) communication, and integrated communication in political and so on. The kings in such period ruled the country by a “Paternalism” and “Dhammaracha” form, so they communicated with their inhabitants and helped solving their problems as a leader of big family, so called “ Phor Khun” ( a father) . In this peaceful kingdom, Phor Khun played the highest role as a sender using rhetoric and Thai alphabet as a representative of religion and politics. There were both transmission model and ritual model of communication on public sphere as well as in Ayutthaya Kingdom. By a faith of “Khmer or Hindu’s Dhevaracha” form of an Absolute Monarchy, the kings and commander in chief of Ayutthaya Kingdom had a right and power as a kingship to divide inhabitants to be a voiceless by gazing or observation, especially during a crisis or a war. But once they derived a concept of western development, individual then accepted the control of opinion leaders and experts that well educated and so powerful, both Siamese and foreigners, such as noblemen, ambassadors, trade agents, and missionaries. Those phenomena seemed like a power of the kings on discursive practices as a subject. The main types of Communication at that time included interpersonal, public, traditional, integrated, and emergence of mass communication in printed media.

 

Downloads

Download data is not yet available.

References

Apipa Pratchyapruit. (2011). Post-Modernism and Higher Education. Bangkok: Inthapas.
Anek Navickamul. (1999). Classic Books and Notebooks. Bangkok: Saengdown.

_______________. (1999). Siamese Publications. Bangkok: River Books.

Arnant Kanchanapan. (2000). Historical Thinking and Thinking Sciences. Bangkok: Amarin.

_________________. (2009). Think like Michel Foucault, Think critically: From Subject Discourse to Changing Point of Ego. Chiang Mai: CMU Press.

Cham Thongkhamwon. (1954). Pronunciation of Thai language Inscription in Sukhothai Period. in Silpakorn Journal 8 (November 6th, B.E. 2497): 67 – 70.

Chairat Charoensin-olarn. (2006). Development Discourse: Power, Knowledge, Truth, Identity, and Otherness. Bangkok: Wipasa.

Chumpol Rodkhamdee. (2012). Instructional Documents of Communication Process, Principles, and Theories. Communication Studies Program, Faculty of Mass Media,

Chiang Mai University. (copy) Danzin, Norman K., and Lincoln, Yvonna S. (1994). Handbook of qualitative research. Thousand Oaks: Sage Publication.

Kanchana Kaewtep. (2001). A Study on Mass Media Based on Critical Theory. Bangkok: Phabphim.

Foucault, Michel. (1972). The Archaeology of Knowledge. Translated by A. M. Sheridan Smith. London: Tavistock.

_____________. (1977). “Nietzsche, Genealogy, History,” In Language, Counter-Memory, Practice: Selected Essays and Interviews. edited by D. F. Bouchard. Ithca: Cornell University Press.

_____________. (1984). “Nietzsche, Genealogy, History” (1971) in The Foucault reader. edited by Rabinow, Paul. New York: Pantheon Book. George Coedes. (1924). Siam Conference in Sukhothai inscriptions 1. Phra Nakhon: Sophon Pipattanakorn.

____________. (1960). Legend of Thai Alphabets. Phra Nakhon: The Fine Arts Department.

____________. (1983). Stone Inscription of King Ram Khamhaeng. In Sukhothai inscriptions. Bangkok: The Fine Arts Department.

Jansen, I. (2008). Discourse analysis and Foucault’s ‘Archaeology of knowledge’. International Journal of Caring Science. 1, 3 (September – December 2008): 107 – 111.

Lasswell, Harold. (1948). Bryson, L., ed. The Structure and Function of Communication in Society. The Communication of Ideas. New York: Institute for Religious and Social Studies.

Littlejohn, Stephen W. (2000). Theories of Human Communication.7thed. California: Wadsworth.

McQuail, Denis. (2010). McQuail’s Mass Communication Theory. 6th ed. London: Sage Publishing.

Michel Foucault. (2004). Les corps dociles in Surveiller et punir (Les corps dociles in Surveiller et punir. c1975, by Michel Foucault). Translated by Thongkorn Phokhatham. Nopporn Prachakul, editor. Bangkok. Khob Faire.

Royal Chronicle of Ayutthaya (Somdej Phra Phonnarat, Wat Phra Chetupon’s Version). (1971). 4th Edition. Bangkok: Klung Wittaya.

Royal Autograph Chronicle. (1962). Bangkok: Odeon Store.

Smart, Barry. (2002). Michel Foucault. London: Routledge.
Published
2016-10-31
How to Cite
Inthajakra, L., Prachyapruit, A., & Chantavanich, S. (2016). The Emergence of Communication Intellectual History in Sukhothai and Ayutthaya Kingdom of Thailand. Social Science Asia, 2(4), 32-41. Retrieved from https://socialscienceasia.nrct.go.th/index.php/SSAsia/article/view/48
Section
Research Article

Most read articles by the same author(s)